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Flackable, a national financial public relations and digital marketing agency headquartered in Wyomissing, PA, has promoted Kelly Holcombe to account executive. Holcombe steps into a larger leadership role with her promotion to account executive while continuing to deliver top-tier media placements and digital marketing services to Flackable’s national client base. Holcombe, a University of South Carolina graduate, was […]

Donald Trump’s media feuds have moved from Fox News’s Megyn Kelly to Joe Scarborough and Mika Brzezinski of MSNBC’s “Morning Joe.” The Republican presidential nominee’s fights with television personalities and reporters have been a consistent theme of his campaign, and one that has been a way to rally voters to his side. Trump can still […]

Growth is the name of the game for today’s RIA. The SEC, in its 2017 fiscal year budget proposal, stated, “From 2001 to 2015, assets under management of SEC-registered advisers increased approximately 210% from $21.5 trillion to approximately $66.8 trillion.” Among the factors fueling this growth in the RIA channel are tuck-ins, instances where a […]

There aren’t many cracks in PR’s glass ceiling … yet. PR is among the most rapidly growing “best jobs” according to U.S. News and World Report. But PR’s seemingly progressive culture fails the majority of its professionals—women. Although women make up about 70 percent of the PR workforce, they hold only 30 percent of the […]

Do you want to be the very best, like no one ever was? If so, then you’re probably one of the 7.5 million people who have downloaded the Pokemon Go app since its recent launch. The app, a location-based augmented reality game that enables you to catch virtual Pokemon in the real world, has experienced […]

Brian Hart Forty Under 40   [x_share title=”Share this Post” facebook=”true” twitter=”true” google_plus=”true” linkedin=”true” pinterest=”true” reddit=”true” email=”true”]

More than 200 people are expected to attend tonight’s fourth annual Forty Under 40 awards ceremony at Historic Hotel Bethlehem in Bethlehem to honor the Greater Lehigh Valley’s rising young professionals. More than 200 people are expected to attend tonight’s fourth annual Forty Under 40 awards ceremony at Historic Hotel Bethlehem in Bethlehem to honor […]

Flackable, a Wyomissing public relations agency, has promoted Alexa Miller to senior account executive, from account executive. Miller, a Temple graduate, works with media outlets including Forbes, Kiplinger’s, the Wall Street Journal, the Philadelphia Business Journal, Reuters, CNBC, and trade publications.

Consumers aren’t listening to your brand messages. So how can you get them to pay attention and listen to you? Alexa Miller, senior account executive at Flackable, recommends reaching out to industry influencers to establish credibility and get your brand noticed. In this interview, she discusses why financial brands are hesitant to embrace PR, how […]

The public relations industry is entrenched in an identity crisis. Many PR firms are realizing that clients today demand more than what traditional agencies provide. Plenty of organizations could benefit from strategic partners who understand their business goals and use a fresh, integrated approach to deliver results. In response, hordes of aging agencies have updated […]