Jamba Drops The Juice: Why Major Brands Are Changing Names (And Why You Should Consider It Too)
On June 6, Jamba Juice, a quick-service California-based chain, squeezed out the word “juice” from their name and is now just Jamba. After nearly thirty years of being known for their delicious, yet sugary juices, Jamba’s name change is the first step in revamping the company to align with modern day health trends.It's just 'Jamba' […]
The Game Of Thrones Cast Entered The Front Lines Amid Public Backlash. Here’s How To Train Your Staff To Do The Same
After eight years, seven seasons and almost a year and eight months of anticipation, the final season of Game of Thrones began on April 14. To claim that fans were disappointed is a large understatement, as a petition to redo the entire season with “competent writers” has been signed by 1.6 million people as of […]
4 Reasons Your Firm Shouldn’t Hire A PR Agency…Yet
For financial advisors, hiring a public relations agency can produce game-changing results. Appearing on CNBC, being quoted in the Wall Street Journal, writing a column in your local business journal, being featured in your local paper – when this type of media visibility is produced on an ongoing basis, it distinguishes your brand from the competition […]
Wendy’s Shows Its Social Media Chops In The Epic Return Of Spicy Chicken Nuggets
The anticipated return of Wendy’s spicy chicken nuggets is just another reminder how the fast food chain is killing the social media game. It all began when Chance the Rapper tweeted positive affirmations, hoping for the return of the fan favorite. Wendy’s saw the opportunity to indulge in a new social media campaign and took […]
Subpar Game, Super Advertisements
The lowest-scoring Super Bowl game in NFL history concluded this past weekend, with the New England Patriots defeating the Los Angeles Rams 13 to 3 at the Mercedes-Benz Stadium in Atlanta. Both teams set tied records for the lowest-scoring performances in Super Bowl LIII victory and defeat, tying records held from Super Bowl III and […]
Why Mentorship Is Critical For Aspiring PR And Marketing Pros
As a Senior English and Communications Major with a professional writing concentration, I began my junior year of college with a fair amount of uncertainty for the future. I knew that I wanted to use my writing and communication skills in a meaningful way, but I wasn’t sure how to do so. After extensive research […]
Jamba Drops The Juice: Why Major Brands Are Changing Names (And Why You Should Consider It Too)
On June 6, Jamba Juice, a quick-service California-based chain, squeezed out the word “juice” from their name and is now just Jamba. After nearly thirty years of being known for their delicious, yet sugary juices, Jamba’s name change is the first step in revamping the company to align with modern day health trends. It's just […]
The Game Of Thrones Cast Entered The Front Lines Amid Public Backlash. Here’s How To Train Your Staff To Do The Same
After eight years, seven seasons and almost a year and eight months of anticipation, the final season of Game of Thrones began on April 14. To claim that fans were disappointed is a large understatement, as a petition to redo the entire season with “competent writers” has been signed by 1.6 million people as of […]
4 Reasons Your Firm Shouldn’t Hire A PR Agency…Yet
For financial advisors, hiring a public relations agency can produce game-changing results. Appearing on CNBC, being quoted in the Wall Street Journal, writing a column in your local business journal, being featured in your local paper – when this type of media visibility is produced on an ongoing basis, it distinguishes your brand from the competition […]
Wendy’s Shows Its Social Media Chops In The Epic Return Of Spicy Chicken Nuggets
The anticipated return of Wendy’s spicy chicken nuggets is just another reminder how the fast food chain is killing the social media game. It all began when Chance the Rapper tweeted positive affirmations, hoping for the return of the fan favorite. Wendy’s saw the opportunity to indulge in a new social media campaign and took […]
Subpar Game, Super Advertisements
The lowest-scoring Super Bowl game in NFL history concluded this past weekend, with the New England Patriots defeating the Los Angeles Rams 13 to 3 at the Mercedes-Benz Stadium in Atlanta. Both teams set tied records for the lowest-scoring performances in Super Bowl LIII victory and defeat, tying records held from Super Bowl III and […]
Why Mentorship Is Critical For Aspiring PR And Marketing Pros
As a Senior English and Communications Major with a professional writing concentration, I began my junior year of college with a fair amount of uncertainty for the future. I knew that I wanted to use my writing and communication skills in a meaningful way, but I wasn’t sure how to do so. After extensive research […]